Hanover Library Catalogue

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Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans.

By: Publication details: Indianapolis, Ind. : Que ; London : Pearson Education [distributor], 2010.Description: viii, 342 p. : ill. ; 23 cmISBN:
  • 0789742845 (pbk.) :
  • 9780789742841
Subject(s): DDC classification:
  • 658.872 22
LOC classification:
  • HF5415.1265 .E93 2010
Contents:
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.

Includes index.

The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.

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The support of the Government of Ontario, through the Ministry of Tourism and Culture is acknowledged.
The support of the former Friends of the Hanover Library is acknowledged.

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